Outbound links

The outbound event measures clicks to domains other than yours. It's a built-in event, captured automatically — no code on your side (see Custom events). It shows up as outbound in the "Triggered events" card of the Analytics tab (Conversions & revenue section), and in the CSV export.

#How it works

The w.js snippet listens for clicks. As soon as a click reaches an <a href="https://…"> link whose domain differs from your site's, it sends an outbound event.

Only the destination hostname is transmitted — never the full URL, never the link text. The "Triggered events" card counts outbound clicks; the per-destination-domain breakdown is available in the events CSV export.

#What counts as internal

The tracker compares the link's domain to the current page's (location.hostname). A link is internal only if its domain is strictly identical.

Consequence: a link to a subdomain of your site (e.g. blog.example.com from example.com) is counted as outbound. This is a deliberate limit — the tracker stays purposely simple and configuration-free.

#Privacy

outbound only stores the destination hostname, aggregated. No full URL, no query parameters, no link text — nothing that could re-identify a visitor or reveal a precise target. Aligned with the CNIL framework of July 2025.