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Peec alternative · two approaches compared · July 2026

The Peec alternative that measures instead of estimating.

Peec queries the AI engines with prompts and estimates your visibility. Snorklee takes the opposite approach: no questions asked to the AIs — it passively measures what they actually do on your site: pages crawled by their bots, fetched live to answer, and the visitors they send you. Full web analytics included. Snorklee One, from €19/month ex. VAT, 14-day free trial.

Peec vs Snorklee: the comparison.

Factual comparison, checked in July 2026 on Peec's public pricing page.

Criterion Snorklee Peec
Price From €19/month ex. VAT (Snorklee One, everything included, 14-day free trial) €89/month (Starter)
Approach Passive measurement: real AI activity observed on your site Synthetic prompts sent to the AI engines
Nature of the data Real timestamped events: AI bot crawls, live fetches, visits Visibility estimated from the tracked prompts
Full AI funnel (crawled → fetched live → visited) ✓ measured on your real traffic, page by page
Estimated share of voice on prompts — no synthetic prompts, by design ✓ its core business
Real visits from AI chats ✓ measured cookie-free, crossed with the rest of your traffic — (no analytics of your site)
Full web analytics included ✓ EU-sovereign, cookieless, no banner
Sites / projects 10 sites included — white-label reports included 1 · 2 · 5 projects by plan
Interface and support 6 languages — support in French and English product in English
Hosting and company France (Paris) · French company German company (Berlin)

Peec data checked on 9 July 2026 on peec.ai (public pricing page). Offers change: if you spot a discrepancy, write to us and we will fix it.

Two different approaches to AI visibility.

Query the AIs with prompts, or observe what they actually do on your site. The two answer different questions — only one measures what happens on your site.

Prompt tracking estimates

Tools like Peec ask the AI engines synthetic questions every day and count the citations in the answers. Useful to estimate a share of voice — but nobody actually asked those questions, and nothing connects those answers to what happens on your site.

Snorklee measures

Snorklee sends no prompts at all. It observes what the AIs really do on your site: bot crawls (GPTBot, ClaudeBot, PerplexityBot…), pages fetched live while an AI answers a request, and human visitors coming from an AI chat — real, timestamped events.

And your human traffic, crossed

Full web analytics is included: AI traffic reads right next to your visitors, channels and pages. You see the pages AIs crawl but never send anyone to, and the AI-chat traffic GA4 files under “Direct”.

What about the other GEO tools?

Each has a real strength — and all rely on the same approach: synthetic prompts sent to the AI engines. None measures what happens on your site. Prices checked in July 2026 on their public pages.

Qwairy

A French product with very broad engine coverage (8 providers, including Claude and Mistral). From €65/month for 100 prompts on annual billing. But no measurement of your site's real visits.

Otterly.AI

An accessible entry point ($29/month for 15 prompts on 4 engines) and tracking of Google's AI Overviews. Claude and Gemini are paid add-ons, and real traffic is not measured.

PromptMonitor

The lowest price on the market: $29/month for 25 questions on 6 models, including Claude. Fine to get started — but no web analytics, so no link between citations and visits.

Profound

The market's enterprise reference, very complete for large brands. The $99/month entry (annual billing) only covers ChatGPT; Claude and the other engines go through the Enterprise offer on quote. No full web analytics included.

The common thread: these tools estimate your visibility from prompts they write themselves. Snorklee takes the other path — passively measuring real AI activity on your site (crawled, fetched live, visited) and crossing it with your analytics. The two approaches can coexist; only one tells you what actually happens on your site.

And when prompt tracking remains the right choice.

We prefer an honest comparison: if your priority is estimating a share of voice against your competitors in AI answers, engine by engine, a prompt-tracking tool like Peec does that job very well — the European pioneer of the field, claiming more than 2,500 marketing teams, with unlimited users and a proven multi-brand agency offer. Snorklee answers a different question: what do the AIs actually do on your site, and what do they bring you? If that is your question, the trial is free for 14 days.

Frequently asked questions.

Is Snorklee a good alternative to Peec?
Yes, if you want measurements rather than estimates: Snorklee asks the AIs nothing — it passively measures their real activity on your site (pages crawled by AI bots, pages fetched live to answer, visitors coming from AI chats) and includes full sovereign web analytics, for from €19/month ex. VAT. Peec remains an excellent prompt-tracking tool and a European GEO pioneer — the right choice depends on the question you are asking.
What is the difference between Peec and Snorklee?
The approach. Peec sends prompts to the AI engines and estimates your visibility in their answers. Snorklee sends nothing: it observes what the AIs actually do on your site — crawled by AI bots, fetched live while handling a request, visited by the humans they send — and crosses it with your traffic. Extrapolated visibility on one side, real timestamped events on the other.
How much does Snorklee cost compared with Peec?
Snorklee One costs from €19/month ex. VAT, everything included: the full AI funnel, sovereign web analytics, 30 Snorklee generations per month and up to 10 sites — 14-day free trial. In July 2026, Peec listed a Starter plan at €89/month for 50 prompts on 3 engines of your choice.
Does Snorklee track my citations in ChatGPT?
No — deliberately. Snorklee does not run synthetic prompts and promises neither measured citations nor positions in ChatGPT. It measures what can be measured without guessing: AI bot crawls on your pages, live fetches while an AI answers, and the visitors AI chats actually send you.
Why measure AI traffic rather than estimate visibility?
Because the real activity is already on your site and nobody sees it: GA4 files 60–70% of traffic from AI assistants under “Direct”, and AI bots often generate 20 times more hits than the human visitors they send back. Snorklee makes that traffic visible — including the pages AIs crawl but never send anyone to.

What the AIs do on your site, measured — not guessed.

Crawled, fetched live, visited: the full AI funnel, with sovereign web analytics included — Snorklee One, from €19/month ex. VAT. The trial is free for 14 days, no commitment.